Medical Social Media Marketing
More Than Just Connecting With Patients
In this new age of digital medical marketing, social media presents an opportunity for healthcare providers to do more than simply connect with patients. Social media marketing allows you to expand into outside-the-box goals.
The high engagement realized on social media channels allows you to distribute factual healthcare information and tailor relevant content to potential patients in a timely manner. Capturing an audience at a moment of receptivity successfully increases engagement.
One thing is true, social media demands tactful message delivery. We can help you promote positive, professional content that encourages engagement and enhances your online reputation.Contact Us
SOCIAL MEDIA MARKETING IS A GAME CHANGER. WHY?
Healthcare is an underrepresented industry on social media. There is a general misunderstanding that social media is in some way contrary to medical ethics codes.
In actuality, the healthcare industry’s slow movement on these channels provides a game-changing opportunity that allows us to capture a newly emerging market through trustworthy, factual and well-delivered information campaigns. Be a front runner!
1. Drive Website Traffic:
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2. Increase Referrals Through Relationships:
Referrals often equate to new business and growth. Use social media channels to build relationships with patients and other healthcare providers and promote business-expanding referrals.
3. Target and Retarget Prospects:
Social media allows you to skillfully target prospective patients that can grow your business and retarget them for maximum exposure of your message.
4. Connect Within the Industry:
Don’t underestimate the power of business-to-business connections created through social media engagement. Lasting mutually beneficial healthcare relationships often yield high-quality referrals.
5. Builds Brand Loyalty
Through consistent posting of targeted, useful content and helpful information, use social media to build lasting brand loyalty.
6. Build Reach to Remote Patients
Social media eliminates all constraints of geography. Build a bridge between your healthcare services and an applicable audience of prospective patients that’s beyond India’s borders.
SOCIAL MARKETING METHODOLOGY
Set Up Social Goals: Measurable and achievable goals are an important consideration to any medical social media marketing campaign. We can help you create and realize obtainable goals that create business growth.
Create Focused Social Networks: Not all social networks will be the best fit for your medical practice. Learn which channels will give you the best return on investment and focus your time and energy there.
Schedule Social Calendar: Plan and schedule high-quality social media content that helps drive traffic to relevant patient converting information while offering administrative ease and promoting the highest level of engagement possible.
Generate Engaging Content: Create interesting and inviting content to roll out through your selected social media channels to harness the potential of highly engaged prospective patients and partners and help you meet your goals.
Identify Prospects: Creating prospective patient personas allows you to effectively target online advertising to the most valuable patients for you. We help you find the ideal niches for your healthcare business.
Publish Positive Reviews: Improve patient acquisition through publishing reviews of your services and care. We help you navigate how to use reviews to showcase your skills and gain trust to successfully convert new patients.
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What Our Clients Say
Thanks you for building such great website and taking care of all my marketing needs. We are happy to see our presence over the internet. We now serve more patients than ever before.
We were looking for marketing professional who could deliver results from our nearby location. We severed patients who did not know our clinic was present in their city. Thanks for making us a brand.